Professional Windsurfer turned Cinematographer and Video Director. Adam Sims travels the world as a filming, editing and curating content for brands, World and European tours in multiple action and extreme sports and still jumps into a few competitions now and again. Director of his own company AALVAA Media and Ambassador for RED Digital Cinema and Zeiss Cinematography, Adam and AALVAA Media run Livestream productions that are streamed worldwide from World and European tours. Media production from these events also includes creative highlight reels, provision of time demanding TV broadcast material and much more.